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WCM's Shift to an ROI Machine

Thursday, Oct 15th 9:30am PT / 12:30pm ET

Is it possible to transform your WCM/CMS into an unstoppable ROI machine?
The role of web content management is shifting. The WCM space can no longer be looked at as a productivity tool, crafting content in the dark. Today’s evolving platforms must create a symbiotic and strategic relationship between content delivery and engagement measurement. Clients demand insights into which content is performing and which content is not in order to inform the overall digital strategy. Read More

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