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In this Episode:

 
Joe Pulizzi on CMS-Connected

[2:36 Minutes In] Content Marketing Tactics Now Critical to All Businesses

Joining the show via Skype we have Joe Pulizzi from the Content Marketing Institute to discuss his recent blog post on “Content Marketing Tactics Now Critical to All Businesses”.  

 

SDL Aquires Alterian

[11:35 Minutes In] SDL’S Acquisition of Alterian

Arguably, one of the biggest news stories in early 2012 has been SDL’s official announcement on the acquisition of Alterian. On January 30th SDL announced the completion of the acquisition of Alterian for a net cash consideration of £69.7 million (US$110.4 million)

Is this as a good strategic fit for SDL? And how does this affect the WCM leader-board in the short term?

OASIS on CMS-Connected

[18:10 Minutes In] The OASIS WEMI Open Standard

The non-profit consortium OASIS recently announced the development of an open standard for Web Experience Management Interoperability (WEMI). Companies such as Adobe, Hippo, Ektron, Oracle, SDL, Sitecore, and others will collaborate on the standard to extend WCM to meet Customer Experience needs. How is the new WEMI standard going to help the average customer?

Marci Maddox from OpenText on CMS-Connected

[21:00 Minutes In] The launch of Web & Social Analytics 2.0 from OpenText

OpenText recently did a launch of their new Web & Social Analytics offering for Web Experience Management, Social Communities and Portal solutions and joining us to talk about this new offering is the Director Global Product Marketing for OpenText Marci Maddox.

EndPlay on CMS-Connected

[30:33 Minutes In] Who is EndPlay?

On January 18th EndPlay a SaaS provider of Web Content Management, announced a partnership with The Banyan Solutions Consulting Group, marking EndPlay’s international expansion into the European, Middle Eastern and African market. This seems like a significant growth opportunities for both companies overseas, and there certainly has been an underground buzz about EndPlay being the one to watch in 2012.

But, the question that’s begging to be asked is… Who is EndPlay?

John Coonon on CMS-Connected

[36:35 Minutes In] John Coonon from CMS Expo

Joining the show via Skype is John Coonen from CMS Expo to discuss what’s going on in the world of open source?

In The Spotlight:

Sitecore on CMS-Connected

[48:00 Minutes In] Sitecore
US Head Office: San Francisco, California 
http://www.sitecore.net

Darren Guarnaccia the Senior Corporate VP Product Marketing from Sitecore joins CMS-Connected via Skype to discuss Sitecore's latest platform release, news ands events.

Rapid Fire:

[53:56 Minutes In] In this episode Scott Liewehr discusses the following items in the news:

  • SOPA / PIPA Watch
  • EPiServer’s Vast Partner List
  • Drupalcon 2012
  • Jive Release Q4 Results
  • AIIM Announces new CIP certification
  • Oracle a Leader in the Quadrant
  • Customer Experience Management, a Pragmatist’s View

Rapid Fire