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Are Expectations Too High for Customer Experience Management?

Is meeting customer expectations a myth? Why are customer expectations rising? Do organizations gauge expectations through the voice-of-the-customer? Catch the conversation with special guests; Annette Franz & Stan Phelps.

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4/1/2016

Change in Customer Experience Perception

Scott Liewehr will explain how to measure customer experience in a formulaic way and what the role of marketing in customer expectations is. Tune in for the surprising results from Forrester on their Customer Experience Index.
4/1/2016

Customer-Centric Companies Sweat the Details

In a recent article, Brent Summers, Director of Content Marketing for Segment, stated Customer Experience is quickly becoming the business battleground. Join Stephan and Scott as they discuss the hospitality industry and their loyalty programs.
4/30/2016

HP Sells CX Assets to OpenText for $170M

It's the age of the customer and HP is dumping its customer experience software. Palo Alto based HP struck a deal with Ontario-based OpenText to divest its CX assets for $170 million. What OpenText gains is less compelling than what HP loses.