July 16, 2019
“Sometimes, even the wisest of men and machines can be in error.” — Optimus Prime When it comes to marketing, I think it would be safe to say that we have all made mistakes; from overspending or not spending enough, to investing time into a platform, message, or creative...
May 14, 2018
Getting the ball rolling with a new online store can be a challenge. Yet the sooner you can start generating sales, the faster your business can grow, and the better you will be able to cater to the needs of your target market.
Automation and processes will be key to...
April 16, 2018
There is no denying that Video has hit a tipping point, and what YouTube has known since its inception (the undeniable impact of video content) has caught on so universally, nearly every brand regardless of market is aware that developing a video strategy is in their best...
April 19, 2018
For years now brands like GoPro, Starbucks, and Apple have made billions through user-generated content (UGC), so what's stopping you from doing the same? Oh, I know what! You may think they are all consumer brands, and B2C marketers have the upper hand in the competition...
September 5, 2017
For years now brands like GoPro, Starbucks, and Apple have made billions through user- generated content (UGC), so what's stopping you from doing the same? Oh, I know what! You may think they are all consumer brands, and B2C marketers have the upper hand in the competition...
September 22, 2017
The revolution of how we interact with online content has started off with RSS (Rich Site Summary) feeds which retrieve the latest content across the web and allow users to stay up to date on the topics and the sites they are interested in by notifying them through their...
July 11, 2017
What took Encyclopedia Britannica nearly two centuries to build up was defeated by digital businesses in just a few years simply because Britannica’s executives failed to understand what their audience was really buying and reading. The transition to digital in news, media...
February 13, 2017
For years now brands like GoPro, Starbucks, and Apple have made billions through user-generated content (UGC), so what's stopping you from doing the same? Oh, I know what! You may think they are all consumer brands, and B2C marketers have the upper hand in the competition...
December 22, 2021
10 Reasons Why You Should Consider Redesigning Your Website
May 23, 2019
In this guide we’ll show you how to build an employee advocacy program using the power of social media. We’ll also tell you about an employee advocacy platform that makes execution easy.