Selling products online is the fastest way to kick-start revenues for any business, so it stands to reason that an eCommerce platform is the digital straw that stirs the sales...
As your business evolves and grows, it becomes even more difficult to keep up with internal and external communications while still maintaining value-driven relationships with...
In short, the idea of influencer marketing isn’t new, but the strategy, content, dissemination, platforms, people etc. have undoubtedly given the premise a refresh. I will be...
The most common struggle is collecting, analyzing, and acting on feedback. In other words, most businesses that primarily focus on customer experience haven’t quite figured out...
Branding encompasses all aspects of your business operations, including positioning and reputation. By implementing strong small business branding tactics, you stand to develop a...
The formula for influencer marketing in B2B is simple: you learn who influencers are and engage with them. If you’re producing excellent, timely content and an excellent product,...
Forrester published The Forrester Wave: B2C Commerce Suites, Q1 2017. Of the 13 platforms Forrester evaluated for the B2C Commerce Suites report, SAP Hybris and Salesforce lead...
In my second post about B2B Influencer Marketing for CMS-Connected, I dive into what tools are available for both hands on and strategic B2B marketers to use for finding and...
SAP SE today announced a new version of its SAP Hybris Commerce solution that says it enables organizations to deliver convenient, contextual, and relevant shopping experiences...
E-Commerce has come a long way, from an unreliable craze to a mainstream tide that lifted all boats.
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