Industry Insights

How to Deliver Ridiculously Good Content

Natalie Evans

By Natalie Evans

June 19, 2018

Want to learn how to deliver ridiculously good content? Then you don’t want to miss this webinar that Episerver is putting on with digital marketing pioneer, Ann Handley. The webinar will be live on Thursday, June 28th 2018 at 10 am EDT (4 pm CEST).

As the world’s first-ever Chief Content Officer at MarketingProfs, Ann Handley helps businesses ignite tangible results with their marketing. Ann will discuss the three building blocks of all quality content, and show examples of companies using data to produce more effective content and Episerver will show how to deliver it to the right person at the right time.

“Everyone has content today, so the real question is how you are going to be different,”  Ann says. “Marketers can now form a new kind of partnership with machine learning. Data can tell marketers what content their audience’s need, which allows them to create empathetic content that provides real value. Then AI can present the content at the right time.”

Joey Moore, Director of Product Marketing, will present Episerver’s solutions for content management and digital marketing, powered by artificial intelligence. Jacob Kahn, VP Solution Architects at Episerver, will show them in action. Episerver’s solution for Individualized Content can help you make Ann’s ideas a reality.

Learn how you can:

  • Automatically capture and analyze visitor data

  • Individualize content to increase engagement

  • Recommend content based on real-time behavior

Speakers:

 

For more information and to register for the webinar please visit here.


 

Natalie Evans

Natalie Evans

Natalie Evans has over 16-years in the tech industry and currently works as the event coordinator and tech reporter for CMS-Connected, keeping up-to-date on what's happening in and around the Content Management industry.

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