Backlink Quality or Quantity – What Should Be Your Focus? 7 Aug 2018 Backlink Quality or Quantity – What Should Be Your Focus? Backlinks or links that flow into your website from other websites are still as vital as it used to be many years ago for succeeding in SEO. Search engines have always considered backlinks valuable signals for determining the quality of websites and web pages. With time, Google has changed the perspective of evaluating backlinks, which some
How to Accomplish Great Things at Your Annual Marketing Meeting 6 Aug 2018 How to Accomplish Great Things at Your Annual Marketing Meeting As important as annual meetings are, a lot of teams put them off. Some people don’t see the importance of them. Or, if they do, they figure there are other more important things on their vast list of things to do that trumps the annual meeting. Still others recognize that they’re important but simply can’t stand them.
Social Media Has a Voice, and People Need to Hear It 3 Aug 2018 Social Media Has a Voice, and People Need to Hear It Social Media Marketing can feel overwhelming. Whether sharing a personal brand or creating a following for a business via social media channels, the questions of where to post, when to post, and what content to post can send a marketer’s mind spinning. One method I employ to narrow the field of opportunity is to
Amla Commerce Newly Rebrands Platforms Artifi and Znode 2 Aug 2018 Amla Commerce Newly Rebrands Platforms Artifi and Znode In a time when we’re frequently seeing disparate platforms join up to offer a holistic digital experience, it’s refreshing to see two platforms, both aimed at making ecommerce customers’ lives easier come together under one parent company with a unified message of enabling growth and ‘baring fruit’ for the business leveraging the platform.
New Hires and Top Read News Articles for the Month 1 Aug 2018 New Hires and Top Read News Articles for the Month To help keep you up to date in the industry, we’ve launched a new series called New Hires and Top Read News Articles for the Month – a monthly article focused on the ever-changing executives within the content management industry along with the top news features.
Alfresco Becomes First Vendor to Obtain DoD Distinction 31 Jul 2018 Alfresco Becomes First Vendor to Obtain DoD Distinction Earlier this month, Alfresco, an enterprise open-source software company announced that their Governance Services solution has been certified against the DoD 5015.02 CH3, Department of Defense (DoD) standard for records management. According to the announcement, Alfresco will be “the first open-source software vendor to achieve this.”
CRM In the New Age of Customer Experience 30 Jul 2018 CRM In the New Age of Customer Experience In today world where technology dominates and customers expect a whole new level of attention, digital transformation has taken place and a new breed of socially engaged and informed customer has emerged.
New Podcast Kicks Off With Ecommerce Trends & Technology 27 Jul 2018 New Podcast Kicks Off With Ecommerce Trends & Technology To kick things off with our first ever podcast on September 10th 2018, Gabriella and I will let you all in on a conversation frequently brought up within the walls of our CMS-Connected office, that of the trends and technologies shaping the evolution of the ecommerce market today.
SEO Strategies for Small Scale Businesses & Why Analysis is Key 26 Jul 2018 SEO Strategies for Small Scale Businesses & Why Analysis is Key Search Engine Optimization (abbreviated as SEO) services are essential to small businesses to hold their ground and to route more incoming traffic into their websites. A small business has to exist in this competitive market with restricted budget allocations on the publicity materials yet has to sustain and grow.
A Closer Look at What Enterprise Search is Today 25 Jul 2018 A Closer Look at What Enterprise Search is Today As enterprise companies continue to expand their rapidly growing technology stacks, the need for an easy way to keep that data accessible across the entire their company is an absolute must.
Walmart & Microsoft Team Up in Joint Interest to Beat Amazon 24 Jul 2018 Walmart & Microsoft Team Up in Joint Interest to Beat Amazon At Microsoft’s Inspire partner conference last week, Walmart announced that they are partnering with Microsoft to use their cloud service offerings to improve Walmart’s forecasting, purchasing, and data-sharing abilities.
The Difference Between Cloud and SaaS – Should I Care? 23 Jul 2018 The Difference Between Cloud and SaaS – Should I Care? To clear the confusion, I am speaking with Adrian Newby, chief technology officer at Crownpeak, to hear the ways in which they are different, the pros and cons of SaaS itself and why knowing the difference is crucial when it comes to Adrian’s favorite topic, upgrades.
Datorama Integrates Marketing Analytics with Salesforce 20 Jul 2018 Datorama Integrates Marketing Analytics with Salesforce It’s been a busy year for Salesforce acquisitions, and there seems to be no stopping them. This past Monday, customer service software giant Salesforce.com Inc. announced that they have agreed to buy Israel-based marketing analytics company Datorama Ltd.
Why Leveraging Your Community Is the Best Social Strategy 19 Jul 2018 Why Leveraging Your Community Is the Best Social Strategy Social media marketing is all the rage, and with good reason. Networks like Facebook, Twitter, and Pinterest provide you with ways to connect directly with the people that matter, share your best content, build relationships, and get attention.