Customer churn is a common pain-point faced by many brands but thanks to the ability to create more actionable insight gleaned from customer data, brands are getting closer and...
Omar Akhtar, industry analyst at Altimeter, wrote a very comprehensive paper where he identifies four customer experience archetypes as well as an analysis of the specific...
Did you know, only 12% of the Fortune 500 from 1955 were still around in 2016 and more than 50% have disappeared since 2000? I didn’t know that either until I read a new study by...
InMoment surveyed 2,000 consumers and 1,000 brands in the U.S. to find out where both groups aligned or disconnected on various CX topics, including memorability, personalization...
Sitecore customer stories from Sitecore Symposium 2017, featuring: Maria Corrales Director, Digital Marketing at Delaware North Companies, Jamie Saunders, Senior Marketing...
Nearly one-third of organizations report that one hour of IT downtime costs them $1 million or more, according to a recent study conducted by San-Francisco based PagerDuty, a...
Considering securing more budget has always been a pressing challenge for marketing globally, working with smaller budgets doesn't mean marketers should settle for reduced...
While design thinking has the strongest adoption, meaning that many organizations closely embrace customer experience (CX) and user experiences (UX), innovation is still a work...
As your business evolves and grows, it becomes even more difficult to keep up with internal and external communications while still maintaining value-driven relationships with...
The most common struggle is collecting, analyzing, and acting on feedback. In other words, most businesses that primarily focus on customer experience haven’t quite figured out...
Branding encompasses all aspects of your business operations, including positioning and reputation. By implementing strong small business branding tactics, you stand to develop a...
32% of employees in the U.S. are engaged. The numbers are even more depressing on worldwide where only 13% of employees working for an organization are engaged. Getting inspired...
This article will discuss one specific tool out of the technology stack that powers organizations with integrated sales processes from opportunity, upsell and quote management to...
Thriving in customer engagement that drives sales requires the right technology that can scale and a comprehensive strategy that can meet ever-increasing consumer expectations...
Every year, Gartner publishes The Magic Quadrant for Web Content Management, and the industry waits to see where those little blue dots will move about, as a reflection of...
Nearly one-third of organizations report that one hour of IT downtime costs them $1 million or more, according to a recent study conducted by San-Francisco based PagerDuty, a...
At Episerver Ascend 2017, I enjoyed sitting down with Nir Mashkowski, Partner Director Program Management – Azure App Service and Azure Functions at Microsoft, shortly before he...
Remember dating in high school? All the cliques; cool kids, band geeks, jocks, punks, gamers, metal heads, etc. If you were part of one clique or in the fringe, it was difficult...
The National Basketball Association (NBA)
hosted its annual All-Star game February 19th in New Orleans, LA. All-Star weekend is packed with exciting pre-game activities...
Customer experience management (CEM) is quickly becoming a primary focus for companies looking to garner, gain, and keep market share. What many of these organizations are...
Salesforce is once again in the news with yet another acquisition deal. This time, the CRM and cloud giant has purchased Sequence, the user experience design agency that works...
I had reached my Mary Poppins moment – that moment when I knew my work was done and it was time to float off with my umbrella to new adventures.
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