There’s little need for an introduction to Sitecore. As one of the most prominent leaders in digital experience management software, Sitecore is known for its ability to combine...
In today’s business environment, customer loyalty is more important than ever. The competition is fierce, there is an unprecedented abundance of goods and services, and...
Customer experience. That is the differentiator that will help retailers, CPG companies, and manufacturers stand out from the competition according to a new report from Sitecore...
I came across a thought-provoking report entitled: 2019 Loyalty Barometer Report – HelloWorld which not only dives into consumers’ true feelings about reward programs but also...
If omnichannel confuses you, you’re not alone. Nevertheless, it is decidedly worth figuring out. Few other strategies are as intricate in execution, and equally as valuable to a...
Watch the remainder of our exclusive customer interview’s below that were captured directly from the event floor at Connect 2018 where we discuss the implications in the online...
It’s a nice idea for a business to say they’re customer-obsessed but who is really? We hear all the time how brands want to be customer-obsessed and many proclaim that they are...
An accurate customer journey map guides marketing, sales, and operations. Defining the phases of the customer journey, as well as the desired customer experience at each phase of...
Lithium just announced last week that they have merged with Spredfast, a digital customer engagement platform for global enterprises. By combining the two platforms, the...
Gartner’s move to offer a methodology gives organizations a leg up but in what way can brands best leverage this information to test their current strategy and gain insight to...
There has been a great momentum surrounding Episerver the past few years but if anyone thought it would slow after they coined 2017 their ‘Year of Hyper Growth’ they were...