Industry Insights

BloomReach Connect Brings DXP Innovation to Amsterdam Nov 15th

Natalie Evans

By Natalie Evans

November 9, 2018

Last month BloomReach held their North American event and in case you missed it another one is being held on November 15th 2018, in the magical city of Amsterdam. BloomReach recently launched their DXP for commerce. The launch of this new experience is said to give “retailers, brands, distributors and manufacturers the ability to quickly offer a highly relevant and personalized digital experience.” So what better way to share this latest release than with an exciting event?

This one-day event will bring together developers, marketers, merchandisers, and leading digital business builders and will be jam-packed with discussions on the future of eCommerce and digital experiences so attendees can get inspired, collaborate and explore the changes that are happening. Also, learn about where digital experience is heading as Bloomreach unveils their product roadmap and new features key to online retail success.

BloomReach’s CEO Raj de Datta personally invites guests with the unique video message below where he discusses what the Connect event is all about. He explains that the digital experience is not owned by one group but encompasses all, developers, marketers, editors, merchandisers and everyone that touches the digital experience. He states that this event is the only event that brings everyone together around the future of the digital experience. Along with hearing about the future of the digital experience from industry leaders, he emphasizes you will meet with peers across all industries and finally, he mentions the venues and the great parties.

 

BloomReach Connect has a great line up of speakers with the event consisting of 3 tracks:

Innovation track - Learn in this main track on the Amsterdam stage how trailblazing industry peers innovate by tackling complex and interesting digital challenges. Hear about the day after tomorrow from visionary thought leaders at world-leading analyst firm Gartner, renowned Keynote speaker Steven van Belleghem and BloomReach customers like Bayern Munich and GrandVision. You will come away with the tools you need to deliver the most relevant experience to every customer.

Tech Tracks - A great day full of workshops and sessions by brands, agencies and BloomReach experts covering technical topics and big ideas alike for developers and solution experts in one main track (Vienna Stage) and a break-out track (Paris stage), to ensure you have the latest skills and tools to build cutting-edge digital experiences.

Interactive Track - Are you looking for some action? Join one of the sessions at the Press Room or Locker Room of the Ajax stadium in this interactive break-out track. We'll make you sure have actionable takeaways and an awesome story to tell during the breaks. Reserve some extra time (about an hour) in your schedule to enjoy the full experience as these rooms are underneath the stadium.

 
BloomReach Connect will feature many speakers who bring unique insight to the ecommerce technology space for marketing, IT, below is just a sample of some of the great speakers that will present:

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Steven Van Bellegham a though tleader on the transformation of customer relationships and the future of marketing will take center stage delivering his keynote “Customers the Day After Tomorrow: Winning Customers in a World of AI, Bots, and Automation”.

Mick MacComascaigh, Research VP and Lead Analyst for Web Content Management for Gartner, will be sharing his insights on the digital experience space.  He will describe what constitutes a DXP, what trends you need to consider AND what best practices you should observe on the path to realizing the promise of an effective digital presence for your organization.

Join GrandVision's Kunal Chakraborty as he explains how the company is driving digital & omni-channel transformation at scale, while keeping a sharp focus on customer experience.

NHS Digital Solution Expert Graham Dodsworth describing their digital transformation from a technical perspective their journey, including software development life cycle, CI, security, testing and monitoring of performance.

The event has also announced some pre-conference events that may be of interest to you:

  • The BloomReach User Group - for BloomReach customers. This is an exclusive peer-to-peer learning experience, discussing BloomReach Product Strategy & DXP Roadmap. There will also be a roundtable discussion on various topics from content management to personalization and site optimization. Click here for more information.

  • The BloomReach Partner day - for BloomReach partners. Specifically designed for Partners they will discuss BloomReach Product Strategy & DXP Roadmap along with selling with Bloomreach, Bloomreach ISV ecosystem update’s, Partner program update’s and CEO Raj deDatta will host a Q&A session. Click here for more information.

BloomReach is also offering training sessions that run from October 8-10th.

  • Developer Fundamentals Training November 12 – 14th.  Click here for more information.

  • DevOps Training November 14th. Click here for more information.

BloomReach will also be hosting the 3 award ceremonies, that recognize and promote the talent and efforts of the best BloomReach customers and partners.

brAwards – held on the closing of the event are designed to recognize and reward outstanding brands and companies that excel in the following categories: Outstanding Implementation Award, SPA Superiority Award, Search-n-Merch Award, Top Experience Award, and Influencer Award.
 
MVP Awards- celebrates the Most Valuable Participant of the BloomReach community again during the MVP awards at Connect. We are looking for exceptional opinion leaders devoted to helping the community to understand and use BloomReach products and technologies.

BloomReach Partner Awards – will be awarded at the pre-conference partner day on the 14th. Which will celebrate and award the partner of the year, best newcomer along with the most innovative partner. For a complete list of finalist please visit here.

No event would be complete without an after-party, brBash will be held at the Royal Lodge filled with great food, live music, fun entertainment, and ample of time to network. For more information about the event and its offerings please click here. If you are unable to attend this event, please check out the San Francisco event coverage by CMS-Connected team here.

Natalie Evans

Natalie Evans

Natalie Evans has over 16-years in the tech industry and currently works as the event coordinator and tech reporter for CMS-Connected, keeping up-to-date on what's happening in and around the Content Management industry.

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