Salsify, a product experience management (PXM) platform that helps brands win on the digital shelf, has entered a new strategic partnership with SellPoints, a ConversionPoint...
Looking at both the consumer and marketer sides of the content equation, this survey uncovers the gaps between what consumers want and what marketers believe they’re providing in...
Many enterprises still lack an effective mobile strategy. A good strategy can help you execute on your goals faster and leapfrog your competition.
Lead scoring allows you to quickly and easily identify flaky, half-hearted, and committed prospects. And ignoring it isn’t a recipe for long-term, sustainable success.
The Headless CMS movement requires a shift in an organization’s approach to managing content. Some organizations will be more ready for this than others. I was excited for the...
Getting started with benchmarking isn’t a daunting task. As part of your overall evaluation of your marketing efforts, most of the work has been documented – it's just putting it...
Leading companies across every industry and around the world are moving to the cloud to be more agile, secure and scalable. Google announces the intent to aquire Alooma and
Low-code platforms have gained tremendous popularity, but the fact of the matter is that solving the app development challenge is not as easy as offloading it to business users.
The Department of Defense has agreed to investigate some of the central complaints raised by Oracle in a lawsuit. The suit has been Oracle’s method to wrestle a $10 billion cloud...
SDL, a global leader in content creation, translation and delivery, today calls on brands to rethink current content strategies, and prepare for a digital future where content...
The ecommerce platform landscape is a sea of options if you’re a small or medium-sized business. But for those brands in the enterprise ecommerce space, you may find the number...
It helps you attract and connect with your ideal audience. It delivers your carefully-crafted value propositions. It sets your organization apart, builds trust, instills your...
Hootsuite, a social media management platform, announced the appointment of Ryan Donovan, as their new SVP of Product Development and Technology. Ryan joined Hootsuite as a...
News that Gong.io has acquired $40M to add their existing funding shows they are well on their way to transforming CRM systems with the use of artificial intelligence.
Marketing processes can be automated, sales cycles can be easily influenced, and data can be analyzed to bring us the edge needed over the vast array of competitors. However… we...
RocketDocs, a business-to-business software development company, has launched a breakthrough SaaS platform that provides a seamless FullScale Response Value Chain™ to help...
Zoho announced today at Zoholics Mexico City its new version of Zoho Office Suite, which includes four sophisticated, cloud-based productivity software applications— Zoho Writer ...
Redis Labs, the home of Redis and provider of Redis Enterprise, today announced it has raised $60 million in Series E financing led by a new investor, Francisco Partners, a...
An astounding 1,768 dark web tags were found on websites belonging to companies in the Fortune 100, causing a total average website latency of 5.2 seconds.
Adobe recently surveyed U.S consumers, revealing that 51 percent are more likely to make a purchase and 49 percent are more likely to become loyal to the brand if content is...
Sitecore®, the global leader in digital experience management software, today announced Sitecore KickStart, a new partner program that delivers Sitecore’s industry-leading...
By now, most marketers and businesses are aware of influencer marketing - the strategy of marketing to a specific group usually consisting of celebrities, bloggers, or industry...
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