SAP SE today announced enhancements to the SAP HANA database in the cloud and on premise that provide everyone instant access to critical data and extreme performance to...
Acquia and BigCommerce today announced a partnership to help merchants develop and launch online ecommerce solutions with powerful, on-brand customer experiences.
Let’s face it. Your problem today isn’t about having enough content. It’s about governing all the content you’re already producing. And by govern, we mean making sure it’s all on...
Accenture has acquired Spanish brand communications agency Shackleton. Headquartered in Madrid with offices in Barcelona and Santiago, Chile, Shackleton will become part of...
In the second installment of our four-post series, we dive into the report from GoodFirms on their ultimate guide on eCommerce apps. Missed our first post in this series? Take a...
You’re driving down the busy highway in bumper-to-bumper traffic during rush hour. You look up and see a billboard…with a giant QR code. What’s wrong with this picture?
Industry 4.0, the Internet of Things, end-to-end automation – advancing technological change and digitalisation present many exciting opportunities and challenges for...
Content management systems (CMSs) have been in use for 20+ years, but only in the past 2-3 years has the term “headless CMS” become popular; and it will revolutionize the...
As someone who has worked in tech marketing for quite some time, I know we’ve been talking about personalization for a while. If you had asked me five years ago where the state...
Just when marketers solve one problem, another rears its head. Multichannel commerce is presenting marketers with a whole new raft of challenges.
Bridgeline Digital, Inc. is a company that has made considerable strides in digital engagement by helping its customers maximize the performance of their digital experience.
Distributed teams, different geographies, and complex dynamics are redefining the modern workday. Soon, “job perks” like flexible hours and work-from-anywhere will become table...
Akamai, the intelligent edge platform for securing and delivering digital experiences, today announced it has integrated Akamai’s content delivery network (CDN) capabilities with...
Ecommerce financing has become a popular way for businesses to give customers more buying power.
When a brand thinks about implementing chatbots, one of the first conversations is usually about voice. What will this AI sound like? Will it be like a professional concierge, a...
Creating a strategy for artificial intelligence is top of mind for many executives. As competitive pressures heat up in virtually every industry, leaders are looking to AI to...
Acquia has welcomed back Tom Wentworth as their new SVP of Product Marketing and I was fortunate enough to connect with him to find out more. Not only that, but we also discussed...
GoodFirms recently conducted a survey of over 100 SEO companies, experts, and gurus to learn what strategies, techniques, and trends they recommend, as well as the challenges...
By the year 2020, customer experience is slated to overtake both product and price as the leading differentiator for brands. Let’s take a moment and just let that sink in.
An effective presentation tells a compelling story, highlights your value proposition, and aligns with your audience's needs and desires. It ends with a strong call-to-action. So...
New partnership empowers FirstSpirit customers to realize the full value of their digital media assets for experiences that inspire customers to action.
Confidentiality and data privacy have always been concerns for businesses, particularly in industries like legal, healthcare, financial, and insurance. But with new international...
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